Following a competitive pitch, Being has been appointed to develop a digital campaign for the British Red Cross as part of its Tsunami five year anniversary communications campaign during December 2009.

The campaign’s aim is to thank the UK public for supporting the British Red Cross in helping affected communities recover from the 2004 Asian Tsunami and to inform them of the work that has been done and how the money donated was spent.  Being is providing solutions in the form of interactive e-learning role play games, campaign microsite, viral video campaign, Facebook applications  promoted via social networks and html emails.