Posted by Peter Ellis
Wednesday 21 April 2010
Tags: accessibility, awards, digital marketing, design, development, integrated, engaging, etelligent 2.0, managing content, measure, progressive enhancement, search engine marketing, search engine optimisation, sem, seo, security, social media, social networking, strategy, user experience, web, web development
As well as doing better than expected in the polls, the Liberal Democrats website is best out of ten political party sites in the UK, with the Conservatives in second place, and Labour's site at number seven. This is the verdict of industry ‘Webcredible study of UK party websites&...
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Posted by Peter Ellis
Monday 29 March 2010
Tags: campaign microsites, customer focus, digital marketing, e-mail marketing, engaging, integrated, managing content, pay per click, search engine optimisation, strategy, targeting,
Being have launched the digital element of Stena Line’s ‘More For You’ campaign with a dedicated campaign microsite highlighting the ‘more’ that Stena Line give customers on their southern corridor ferry routes. The site carries new features which will benefit c...
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Posted by Peter Ellis
Friday 12 February 2010
Tags: campaign microsites, digital marketing, interactive, integrated, investment, measure, social media, strategy, user experience, viral, gaming
The article entitled " A Christmas to remember or one to forget?” looks at how in a recession, when it’s even more important to demonstrate the positive impact and effective use of money, the British Red Cross engaged Being Communications to find an ...
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Posted by James McWhinney
Wednesday 18 March 2009
Tags: cms, development, engaging, integrated, customer journeys, managing content, strategy, user experience
Being have published Kuwaiti Islamic Investment fund, Dar Capital's new web site.
With their recent refinancing of Aston Martin and the purchase of Okyana - the Australasia element of ‘The World’ archipelago of artificial islands off the coast of Dubai - Dar Capital&nb...
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Posted by Adrian Lennon
Tuesday 03 February 2009
Tags: development, investment, strategy, measure, personalised, integrated
All too often we've talked to companies who had no or little tangible return on the investments in digital media. When we dig further we find out that these companies either lacked the vision to align their online strategy with their overall business objectives or even more simply, did not ...
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